Listen to this article here: The Anatomy of a Hyperlink That Woo Readers

Links play a huge part in online content.

When people scan web pages they automatically look at headlines, sub-headlines and links to judge whether the page holds any interest for them.

So the question is how do you write links that grab people when they scan your web page and turns them into a passionate reader?

Simple. Master the following 8 rules.    [Read more…]