Creating an editorial calendar doesn’t have to be complicated.
Sure, for magazines, news organizations, or multimillion-dollar marketing campaigns, there’s a lot of moving parts. But for individuals, small businesses, and startups, editorial calendars can be simple and straightforward.
Before moving on, there are a few housekeeping items I want to run by you.
First, it’s essential to figure out how much time you can realistically commit to creating content. Your experience, skills, and life circumstances (family, employment, etc.) will influence how much you can create.
If you’re just getting started, I suggest starting slow.
Get a feel for how quickly you can create content. Adjust your schedule to make room. Discover how your day-to-day life responds.
But don’t let this discourage you from creating content. The most important thing you can do is to get started.
Take a step.
Write a post.
Record a podcast.
Film a video.
The little steps you take today will lead to an avalanche of momentum tomorrow.
In the meantime, here’s the nitty-gritty to creating your own editorial calendar. Use this checklist to help you map out blog posts, podcasts, emails, and more.