More than a year ago, Sonia Simone wrote the defining piece on how to create a great marketing story.
The article summarizes what we believe at Copyblogger … and describes what we try to do with each article we write, podcast we record, and so on.
In honor of such a great article, Copyblogger Media designer Lauren Mancke and I thought it was high time we convert Sonia’s article into a sleek poster in the style of the outstanding storytellers from the era of silent films.
So, print it, pin it, but whatever you do … use it. Click here to download a PDF of the infographic, which is suitable for printing and hanging near your workspace when you need to see it most.
What’s your marketing story? How does your marketing story capture your audience’s attention? Why is it meaningful for your readers? Do you use these five elements or additional principles?
Share your thoughts. Brutal and all.