“Don’t panic, but one of your kidneys has been harvested.”
That’s the punch line for one of the most successful urban legends in the last fifteen years.
What makes it so successful? [Read more…]
Essential web writing + content marketing advice
“Sometimes a kind of glory lights up the mind of man.” John Steinbeck
It’s really quite simple. Ruining the work of any great writer.
It could ruin anything ad copywriters, novelists, screen writers, poets or theologians write.
And the greatest writers — David Ogilvy, Eugene Schwartz, David Mamet, James Joyce, John Gresham, C. S. Lewis, Ludwig Wittgenstein — they are not and were not ever immune to it.
That’s why they avoided it like the clap …
Resisted it and sought its opposite. [Read more…]
You’ve been on my mind a lot lately.
When I’m out cutting the lawn. Or running on the shoulder of the country road near my house. Or when I look at my daughter and the long strand of pink hair weaved into her hair. [Read more…]
Let me ask you a simple question: Do you want to be great? My guess is you do.
Yet, not just great. You want to be the greatest of all.
But what does greatness look like? And do you possess those qualities as a writer or blogger or online marketer? [Read more…]