You’ve no doubt seen it … the signature-collecting pledge to save Google Reader. But why? Is it really that great of a product?
I argue it isn’t.
Google Reader is a neat product, but it has one flaw … it allows customers to do exactly what they want … without penalty.
In other words, there isn’t an incentive to encourage moderate behavior.
(Read this article before it goes obsolete: Write Better Headlines with This 7-Step Google Reader Experiment)
For example, people tend to drink themselves silly when someone else is picking up the tab. Ask them to pay for their own drinks and getting drunk isn’t nearly as fun.
Google Reader permits the same sort of behavior (since they are picking up the tab) by allowing us to subscribe to every single RSS feed in the world (if we wanted to).
But does anyone actually read all of the blog posts they have in Google Reader? I only have 25 subscriptions and can never keep up with it.
A few subscriptions post dozens of times a day … neglect it for a few days and you have over a hundred articles. Compound that with ten other blogs and you are overwhelmed with content.
I just don’t have the time.
Instead, I got in the habit of subscribing to my favorite blogs via email. One, I wanted to consolidate my stream of information into one place, and two, I wanted a check in place that forced me to ask the question: do I like this blog enough to invite it to come in my inbox?
In the last six months I’ve subscribed to no more than seven blogs. When I’m picking up the tab, I’m going to moderate my consumption habits.
What about you?
Post originally shared on Google+.